Rachel remembers how overwhelming it felt to scroll through endless therapist profiles, trying to choose the person she’d trust with her most vulnerable moments. That experience revealed the power of branding to create real, human connection, ultimately inspiring the foundation of coBranding. With a versatile background in design, branding, education, and business, she developed a unique, holistic approach to branding and design crafted to empower mental health practitioners to help those who need them most.

Outside of coBranding, you can find Rachel spending time with loved ones, cooking eggplant parm while singing in the kitchen, or hanging out with her husband, Rob, and their pup, Bella.

Sam is an experienced social media manager, content creator, and graphic designer with extensive experience in digital marketing. From running her own digital agency to working on campaigns for major brands like PNC Bank and ViacomCBS, she has built a career rooted in creativity and strategy.

With a strong background in social media marketing, strategy, graphic design, and community engagement, Sam thrives on helping brands navigate the ever-evolving digital landscape. She is especially passionate about mental health advocacy and enjoys working with brands that aim to make a positive impact in this space.​

With a background in both visual storytelling and strategic execution, Tasha is a passionate creative with a deep appreciation for meaningful design. Having personally experienced the life-changing impact of therapy, she is deeply committed to supporting mental health professionals in building brands that feel safe, welcoming, and genuine.

Tasha believes branding is more than visuals; it’s the first impression, the feeling of being understood, and often, the beginning of connection. Helping clients feel seen, while also helping their clients feel seen, is at the heart of her work.

Passionate, friendly, and creative, Bree thrives in collaborative environments and loves working with people from all walks of life. An NYU graduate, she brings a thoughtful blend of creativity, insight, and care to every project.

Bree’s long-standing connection to therapy and personal growth deeply informs her work. She is a strong believer in the power of mental health support and is excited to use her creativity to help brands feel aligned and authentically reflective of the people behind them.

Outside of work, Bree enjoys shooting film photography, decorating her apartment, collecting tattoos, and spending time with her eight-year-old Cavalier King Charles Spaniel.

Jessie Ferkin is an artist and performer based in Buffalo, NY. She met her husband in 2019 while he was studying clinical psychology. Being by his side as he completed two masters degrees and aspire to become a CMPC, she is a strong believer in the impact mental health professionals can provide and how important mental health advocacy truly is.

Jessie is so excited to be a part of your professional journey and help you bring your vision to life, crafting copy that illustrates your unique mission while also showcasing your authentic voice.

Currently based in Nashville, TN, Kate has a deep passion for the creative process.

Her journey with coBranding began when she first met Rachel, her voice instructor, at the age of 14. After graduating high school, Kate started interning at coBranding in 2021, quickly proving herself and joining the official team.

Now a graduate of Belmont University, Kate's content creation is driven by her love for helping clients connect with their audience and ensuring that audience finds the support they need.

Isobel brings a mix of strategy, voice, and straight-up honesty to copywriting. With experience across consulting firms, nonprofit organizations, and academia (plus a master’s degree in environmental history), she knows how quickly meaning can get buried under too much polish, too much explanation, and a pile of words that sound important without actually saying much.

She deeply cares about the role words play in connection, and how the right message can make someone feel understood, at ease, and a whole lot more certain they’re in the right place. Especially when they're trying to find mental health support that feels safe and aligned.

When she's not behind a keyboard, you can find Isobel cold-water surfing around Vancouver Island or hiking with her 12-year-old, forever-puppy, Monkey.

[TITLE] Gabby Olszewska (she/her) is a creative marketing specialist dedicated to helping therapists build authentic and effective brands.

With a deep personal respect for the therapy profession and the impact therapists have on people’s lives, Gabby is passionate about helping mental health professionals create meaningful marketing strategies that foster genuine connection and trust.

Outside of work, Gabby loves photography, hiking, and exploring new creative outlets.

Madeline is a brand strategist, creative director, and copywriter with a BSc in psychology and gender studies from the University of Toronto. She has led creative and marketing initiatives across higher education, regulated industries, and small business, with a particular love for copy. Her work is shaped by a belief that strong brands balance function with form, and that the best writing evokes emotion and action while still holding up under the real demands of everyday use. Especially drawn to working with mental health professionals and mission-driven brands, she currently serves on the board of directors for Avenue B, a local harm-reduction nonprofit.

Outside of work, she lives in Saint John, NB with her husband and toddler, and can usually be found shooting 35mm film, backcountry camping, or working through a stack of historical fiction and personal essays by Canadian writers.

[TITLE] Joanna Hanaka (she/her) is a disability advocate passionate about utilizing digital marketing strategies to help connect people with the right information, resources, community, and healthcare professionals. She loves to help bridge the gap between mental health professionals and those seeking their help!

In her free time, Joanna enjoys hiking, studying foreign languages, crafting, spending time with her cats, playing video games, and picking out vinyls at the record store.

Corrie is a graphic designer and professional opera singer. They have been building websites professionally for over 20 years. If that sounds a little outlandish because of their radiant and youthful appearance, they started creating web designs for local businesses, meditation groups, and musical ensembles during middle school. They have a deep passion for cohesive branding, responsive website design, and scrolling through font options for 3 hours to find the absolutely perfect one for your brand.

They believe very strongly in the importance of finding the right therapist, so much that their partner is an LCSW. Outside of work, they love the Verdi Requiem, little black cats, and absurdly difficult video games.

Client Engagement Specialist Robyn Polo (she/her) has a background in yoga, advertising and sales and acting. She's traveled internationally teaching yoga and is passionate about healing, healing modalities and practices (of a wide range and odd variety!) For Robyn, getting to work with talented and passionate therapy professionals to help them find their pocket, and thrive in it, is an absolute joy!